Selling a small business is a significant milestone, requiring careful planning, patience, and expert guidance. Whether you’re retiring, pursuing a new opportunity, or simply ready to cash out, understanding how to sell a small business is essential for maximizing your returns. A key part of the process is finding experienced business brokers who specialize in small businesses. These professionals streamline the sales process, ensuring you get the best price while minimizing stress.

Why Use a Business Broker When Selling a Small Business?

You may be tempted to sell your business independently to save on broker fees, but experienced business brokers offer several invaluable advantages. Here are some compelling reasons to hire one:

1. Expert Valuation of Your Business

A skilled business broker can accurately determine the value of your business by analyzing its financial health, market trends, and unique strengths. This ensures you set a competitive asking price that appeals to buyers while reflecting your business’s true worth.

2. Access to a Broader Pool of Buyers

Business brokers have extensive networks of qualified buyers, including investors and other entrepreneurs. They use targeted marketing strategies to reach buyers who may not respond to public listings, increasing your chances of finding the perfect match.

3. Confidentiality and Discretion

Maintaining confidentiality is critical during a sale to avoid disrupting employees, customers, and competitors. Business brokers protect your identity and discreetly market your business to serious buyers, ensuring the process remains smooth and private.

4. Negotiation Expertise

Negotiating the sale of a business is complex and often emotional. Business brokers act as impartial intermediaries, handling negotiations to secure the best terms for both parties. Their expertise helps avoid common pitfalls and ensures a professional transaction.

Steps to Selling a Small Business Successfully

Selling a small business involves multiple stages. Here’s a step-by-step guide to ensure a successful sale:

Step 1: Plan and Prepare Your Business for Sale

Preparation is key to attracting serious buyers. Organize financial documents, such as tax returns, profit and loss statements, and contracts. A business broker can help identify areas for improvement to boost your business’s appeal.

Step 2: Conduct a Professional Valuation

Understanding your business’s value is critical. Business brokers use industry benchmarks, earnings multipliers, and asset evaluations to determine a fair asking price that maximizes your return without deterring buyers.

Step 3: Market Your Business

Business brokers create tailored marketing strategies to attract the right buyers. They use channels such as their private networks, industry-specific platforms, and targeted advertisements to showcase your business to qualified prospects.

Step 4: Screen and Qualify Buyers

Not all interested parties will be suitable buyers. Business brokers screen potential buyers to ensure they have the financial capacity and genuine interest to complete the purchase. This step saves time and ensures confidentiality.

Step 5: Negotiate the Sale

Your broker handles all negotiations, including price, terms, and contingencies, to secure the best deal. Their role ensures the process remains professional and efficient.

Step 6: Finalize the Transaction

After agreeing on terms, your broker works with attorneys, accountants, and other professionals to ensure all legal and financial details are addressed. Once complete, ownership transfers to the buyer, marking the successful sale of your business.

How to Find the Right Business Broker for Your Small Business

Selecting the right business broker is crucial for a smooth sale. Follow these tips to find the best professional for your needs:

1. Research Local Business Brokers

Search for brokers with expertise in your industry and region. Local brokers understand market dynamics and can connect you with buyers interested in your type of business.

2. Check Their Track Record

Look for brokers with a proven history of selling businesses similar to yours. Read testimonials, reviews, and case studies to gauge their success rate and client satisfaction.

3. Ask About Their Approach

During interviews, ask brokers about their strategies for valuation, marketing, and buyer outreach. Ensure they have a structured plan tailored to your business.

4. Understand Their Fees

Business brokers typically charge a commission based on the sale price. Clarify their fee structure and ensure it aligns with the level of service they provide. Transparency is key.

Common Mistakes to Avoid When Selling a Small Business

• Underestimating Preparation Time: Start preparing your business for sale at least 6–12 months in advance to address any weaknesses and maximize its value.
• Overpricing or Underpricing: Setting the wrong price can deter buyers or leave money on the table. A professional valuation prevents this.
• Neglecting Confidentiality: Failing to maintain discretion can disrupt operations and erode trust with employees and customers.
• Skipping Professional Help: Selling without expert assistance often leads to missed opportunities, lower sale prices, and avoidable complications.

Final Thoughts: Achieving Success When Selling Your Business

Learning how to sell a small business is a journey that benefits greatly from expert guidance. Business brokers bring the knowledge, networks, and negotiation skills needed to navigate this complex process successfully. By partnering with the right broker, you can achieve a seamless transaction, maximize your sale price, and confidently move on to your next venture.

Take the first step by researching qualified business brokers near you, and soon you’ll be well on your way to a successful sale. With proper preparation and the right team by your side, selling your small business can be a rewarding and profitable experience.

Managing finances is a crucial aspect of running any business, but it can be time-consuming and complex. For many companies, outsourcing QuickBooks and bookkeeping services has become an essential strategy for ensuring financial accuracy, saving time, and focusing on growth. By handing over the management of your accounting system to professionals, you gain access to expert services that streamline processes and ensure your financial records are in top shape. In this article, we will explore the benefits of outsourcing QuickBooks and bookkeeping, how it works, and why it could be the right choice for your business.

Why Outsource QuickBooks and Bookkeeping?

Outsourcing QuickBooks and bookkeeping tasks to a specialized service provider can have a significant positive impact on your business. Here’s why many companies are making the switch:

1. Cost-Effective Solution

Hiring an in-house team for accounting and bookkeeping can be expensive. Between salaries, benefits, and training, the costs can quickly add up. Outsourcing allows you to pay only for the services you need, which can be a more cost-effective solution. Plus, outsourcing services often come with scalable options, so you can adjust your package as your business grows.

For more information on pricing for small businesses, check out QuickBooks Bookkeeping Pricing for Small Business: Which Plan Is Right for You?.

2. Access to Expertise

QuickBooks and bookkeeping professionals have the skills and experience needed to ensure your financials are accurate and up-to-date. These experts are trained in the latest software updates, tax laws, and accounting best practices. When you outsource these services, you gain access to this expertise without having to invest in extensive training or additional staff.

For businesses using QuickBooks, learning how to manage finances efficiently is key. Our guide on Bookkeeping in QuickBooks Online: A Guide to Simplify Your Accounting can help you streamline your accounting tasks and make the most of the software’s features.

3. Time-Saving

Managing QuickBooks and bookkeeping tasks in-house can be a drain on your time, especially when you’re trying to focus on core business operations. Outsourcing allows you to free up valuable hours that can be better spent on strategic decision-making, client relations, or business development. With experts handling the financial side, you can stay focused on what you do best.

4. Improved Accuracy

Mistakes in your QuickBooks or bookkeeping records can lead to serious financial repercussions, including tax issues or cash flow problems. Outsourcing ensures that a team of professionals is handling your books, reducing the risk of errors. These experts use up-to-date tools and processes to guarantee accuracy and compliance with accounting standards.

How Outsourcing QuickBooks and Bookkeeping Works

Outsourcing QuickBooks and bookkeeping services typically involves working with an external team that handles your financial data and records. Here’s a breakdown of how it generally works:

1. Choosing a Service Provider

The first step is to find a reputable outsourcing provider that specializes in QuickBooks and bookkeeping. Look for a provider with experience in your industry and a proven track record of helping businesses maintain their financial health. It’s important to choose a company that understands your unique needs and can offer customized solutions.

2. Setting Up Your QuickBooks System

Once you’ve selected a provider, they will typically set up or integrate QuickBooks with your existing financial system. This may include setting up your chart of accounts, importing past financial data, and ensuring your system is optimized for your business.

3. Daily/Monthly Bookkeeping Tasks

Your outsourced team will handle routine bookkeeping tasks, such as categorizing transactions, reconciling bank statements, processing invoices, and tracking expenses. They will also provide you with regular financial reports, so you always have an up-to-date view of your business’s financial health.

4. Tax and Compliance Management

Outsourcing QuickBooks and bookkeeping often includes assistance with tax preparation and compliance. Your outsourced team will ensure that your books are in order for tax season, help you stay compliant with local tax laws, and may even provide strategic advice on how to minimize your tax burden.

Benefits of Outsourcing QuickBooks and Bookkeeping

Outsourcing QuickBooks and bookkeeping isn’t just about saving time and money—it’s also about making your business more efficient and secure. Here are a few additional benefits:

1. Scalability and Flexibility

As your business grows, your accounting needs will evolve. Outsourcing gives you the flexibility to scale your bookkeeping services as needed, whether you need more frequent reporting, additional support during tax season, or help managing more complex financial tasks. You can also adjust your package based on your budget and requirements.

2. Better Financial Insight

Outsourcing allows you to gain valuable insights into your business’s financial performance. Your outsourced QuickBooks and bookkeeping team can provide you with in-depth reports and analysis that help you make data-driven decisions. From cash flow analysis to profit and loss statements, these insights can guide your business strategy and improve profitability.

3. Enhanced Security

Handling sensitive financial data comes with risks, especially when it’s managed by a team that isn’t fully trained in data protection. Reputable outsourced QuickBooks and bookkeeping services follow stringent security protocols, ensuring your financial data is protected from unauthorized access, data breaches, and fraud.

When Is It Time to Outsource QuickBooks and Bookkeeping?

Deciding when to outsource QuickBooks and bookkeeping depends on your business’s size, financial complexity, and available resources. However, some signs that it might be time to consider outsourcing include:

• Lack of Time: If you’re spending more time on bookkeeping than running your business, it may be time to outsource.
• Inaccurate Financial Records: If you’re struggling to keep your QuickBooks or bookkeeping system up-to-date, outsourcing can help ensure accuracy.
• Growth and Expansion: As your business grows, managing financials becomes more complex. Outsourcing provides the flexibility to manage this growth without the need for an in-house accounting department.
• Need for Expertise: If you don’t have the in-house expertise to manage your finances, outsourcing gives you access to professionals who know QuickBooks inside and out.

Conclusion

Outsourcing QuickBooks and bookkeeping is a smart choice for businesses of all sizes. By leveraging the expertise of professionals, you can ensure that your financial records are accurate, up-to-date, and compliant with regulations—all while saving time and reducing costs. Whether you’re a small business looking to streamline your accounting processes or a growing company in need of scalable solutions, outsourcing can provide the support you need to maintain financial health and focus on what matters most—growing your business.

Are you thinking about starting your own business or trying to improve the one you already have? Whether you’re just beginning or already on your way, asking the right questions is very important. Many successful entrepreneurs emphasize the importance of self-reflection and strategic planning. By considering the right questions for entrepreneurs, you can lay a strong foundation for your business and ensure you’re on the path to success. In this guide, we’ll explore 15 essential questions for entrepreneurs that can help guide your business towards success.

15 Essential Questions for Entrepreneurs

1. What problem does my business solve? Understanding the main problem your business addresses is crucial. Identify the issues your target customers face and how your business can solve them.
2. Who are my target customers, and what do they need? Knowing your customers well is key. Look into their age, interests, and what they need so you can create products or services just for them.
3. How is my product or service different from others? In a crowded market, being different is important. Figure out what makes your product or service special and why customers should choose you over others.
4. What are my short-term and long-term goals? Set clear and reachable goals. Decide what you want to achieve soon and what you want to achieve in the future to keep your business on track.
5. What is the best business model for my company? Choose the right way to make money from your business. Whether it’s selling products, offering services, or something else, pick what fits best with your goals.
6. How will I fund my business? Think about how you will get the money to start and grow your business. Look into different options like personal savings, loans, or investors.
7. What risks and challenges might my business face? Every business has challenges. Identify potential problems and plan how to handle them before they happen.
8. Who are my competitors, and what makes me different? Study your competitors to understand their strengths and weaknesses. Use this information to make your business stand out.
9. What is my marketing plan to reach customers? Create a plan to attract and keep customers. Use different methods like social media, advertising, and promotions to get your message out.
10. How will I measure my business’s success? Decide on key performance indicators (KPIs) to track your progress. Regularly check these metrics to see how well your business is doing.
11. Am I ready for the challenges of running a business? Running a business can be tough. Make sure you’re mentally and emotionally prepared to face ups and downs.
12. Who are my mentors and support network? Surround yourself with experienced mentors and supportive people. Their advice and encouragement can be very helpful.
13. How adaptable am I to changes in the market? Being flexible is important. Be ready to adjust your plans as the market and customer needs change.
14. How will I manage my time effectively? Good time management is crucial. Prioritize tasks, set deadlines, and use tools to stay organized and productive.
15. Am I passionate about my business idea? Passion is essential for success. Make sure you are genuinely excited about your business idea and ready to stick with it through tough times.

By carefully considering these 15 essential questions for entrepreneurs, you can develop a clearer vision for your business and create a solid action plan. Reflecting on these questions helps you understand your business’s strengths and weaknesses, identify opportunities, and prepare for challenges.

In conclusion, asking the right questions for entrepreneurs is not just an initial step but an ongoing process. Regularly revisiting these questions can help you stay aligned with your goals and adapt to changes in the market. Whether you are starting a new venture or aiming to grow an existing one, these essential questions provide a roadmap for making informed decisions and achieving long-term success. By thoughtfully addressing these questions, you can navigate the entrepreneurial landscape with confidence and build a thriving business.

Entrepreneurs often face numerous challenges when starting a business, from securing financing to establishing credibility with potential clients and partners. One strategy that can help alleviate some of these challenges is acquiring an aged corporation. Aged corporations, also known as shelf corporations or seasoned corporations, have been previously formed but have remained dormant, maintaining their legal status over the years without any significant business activity. This blog will explore the benefits of aged corporations and why they might be a smart choice for your entrepreneurial endeavors.

The 7 Powerful Benefits You Need to Know

1. Instant Credibility and Trust with Aged Corporations

One of the primary benefits of purchasing an aged corporation is the instant credibility it provides. Even if it hasn’t been active, a business with a history can appear more reliable and trustworthy to clients, investors, and partners. This perception of stability can be particularly advantageous when securing contracts or negotiating with suppliers who may be hesitant to work with a newly established company. The age of the corporation can serve as a testament to its longevity and potential stability.

2. Easier Access to Financing with Aged Corporations

Lenders and financial institutions often consider a business’s age as one of the criteria for approving loans or lines of credit. New companies may struggle to get financing due to their lack of history and proven track record. In contrast, an aged corporation can show a longer business history, which may improve its chances of obtaining financing. The longer the company has been established, the more likely it will be viewed as a lower-risk investment.

3. Faster Business Setup with Aged Corporations

Starting a business from scratch can be time-consuming, involving the company’s legal formation, registering with state and federal authorities, and setting up bank accounts. With an aged corporation, much of this groundwork has already been laid. You can often skip many of the time-consuming steps in business formation, allowing you to focus on growing your business rather than dealing with administrative tasks. This can be particularly beneficial if you need to start operations quickly.

4. Better Contract Opportunities with Aged Corporations

Some business opportunities and contracts are only available to companies that have been in operation for several years. Government contracts, for instance, often have requirements stipulating that bidders must have been in business for a specified period. By acquiring an aged corporation, you can meet these requirements immediately, thus opening up opportunities that would otherwise be inaccessible to a new business.

5. Enhanced Market Presence with Aged Corporations

An aged corporation can provide a significant advantage in terms of market presence. Being able to state that your business has been around for several years can give you an edge over competitors who have just entered the market. This perceived longevity can also benefit marketing and promotional efforts, as customers may prefer to do business with a company with a proven history.

6. Simplified Supplier Relationships with Aged Corporations

Suppliers and vendors often prefer to work with businesses with a proven track record. An aged corporation can help you establish better terms and relationships with suppliers. These entities may be more willing to extend credit and offer favorable terms if they see that your business has been around for a significant amount of time.

7. Overcoming Start-Up Stigma with Aged Corporations

Start-up companies often face skepticism and scrutiny from various stakeholders. By operating under the banner of an aged corporation, you can effectively sidestep the stigma associated with being a new entrant in the market. This can facilitate smoother negotiations, easier networking, and more seamless integration into your industry.

Conclusion

Acquiring an aged corporation offers numerous benefits, from establishing instant credibility to gaining easier access to financing and better contract opportunities. It’s a strategic move that can save time, reduce risk, and enhance your business’s market presence. If you’re looking to hit the ground running and avoid some of the common hurdles of starting a new business, an aged corporation might be the perfect solution. Consider this option carefully and consult with legal and financial advisors to ensure it aligns with your business goals and strategies. By leveraging the advantages of an aged corporation, you can position your business for success from the beginning.

Outsourcing payroll services is almost always a good choice for any small business. Managing payroll in-house can be a significant administrative burden for most companies, especially without the necessary expertise and resources. Outsourcing payroll to a professional service provider can offer numerous advantages that streamline operations and support business growth. Here are the top reasons why outsourcing payroll makes sense:

Save Time

Outsourcing payroll frees up valuable time for employers to focus on strategic initiatives crucial for business growth, such as product development, enhancing customer service, and boosting sales efforts. By offloading payroll tasks, businesses can allocate their resources more effectively.

Minimize Payroll Errors

Professional payroll providers automate many labor-intensive tasks, reducing the risk of errors that often occur with manual calculations and data entry. This automation ensures accuracy and reliability in payroll processing, which is critical for maintaining employee satisfaction and compliance.

Improve Security

Reputable payroll providers invest in advanced technology and maintain robust security measures, including redundant backups and multiple server locations. This high level of security helps protect sensitive payroll data from breaches and unauthorized access, giving employers peace of mind.

Maintain Compliance

Keeping up with ever-changing payroll regulations can be challenging for businesses. Payroll providers stay informed about the latest legal requirements and handle all necessary paperwork and filings, ensuring businesses remain compliant and avoid costly fines and penalties.

Integrate Data

Outsourcing payroll allows seamless integration with other HR applications such as time and attendance, benefits administration, etc. This integration improves data accuracy, reduces administrative workload, and provides easy access to information through a single sign-on system.

Facilitate Employee Self-Service

Full-service payroll solutions often include self-service portals enabling employees to view their pay information, log hours, and manage their withholdings directly from their mobile devices. This convenience enhances employee satisfaction and reduces HR inquiries.

Reduce Costs

While payroll providers charge fees, outsourcing can ultimately be cost-effective. The expertise of professional providers helps avoid the fines and penalties associated with payroll mistakes, potentially saving businesses money in the long run. Outsourcing payroll is a strategic move that allows companies to streamline operations, ensure compliance, and focus on growth. Employers can enhance efficiency, security, and overall business performance by partnering with a professional payroll service.

 

Selecting the Right Payroll Service

Selecting the right payroll service for your business can be a complex task. With many options available, understanding the pros and cons and QuickBooks compatibility is crucial. In this blog post, we’ll delve into seven popular payroll services: Paychex, ADP, Gusto, QuickBooks, SurePayroll, Rippling, and Paycor, with a special focus on their integration with QuickBooks.

 

Paychex

Paychex is a comprehensive solution catering to businesses of all sizes.

Pros:
User-friendly payroll
Garnishment payment service included in some plans
Customizable plans
Tax filing included

Cons:
Additional fee for W-2 and 1099 filing1
A separate platform is needed for time-tracking
Customer support could be improved
QuickBooks Compatibility: Paychex offers a seamless integration with QuickBooks Online, allowing for easy transfer of payroll data.

 

ADP

ADP is a comprehensive solution for HR professionals aiming to streamline operations.

Pros:
Automated payroll and tax filing
Excellent health and retirement plan options

Cons:
It can be costly for small businesses
It may be complex for entry-level HR personnel
QuickBooks Compatibility: ADP integrates smoothly with both QuickBooks Online and Desktop versions2.
Gusto
Gusto is a full-service payroll and HR platform designed for U.S.-based startups and small businesses.
Pros:
Easy automation of payroll management
Value-for-money plans
User-friendly interface

Cons:
Limited benefits options
No mobile app for payroll management
QuickBooks Compatibility: Gusto works seamlessly with QuickBooks, allowing for smooth data transfer.

 

QuickBooks

QuickBooks Payroll is a cloud-based service that integrates with QuickBooks Online.

Pros:
Benefits administration at all levels
QuickBooks Online integration5
Next-day or same-day direct deposit

Cons:
Additional filing fees for Core and Premium plans
Limited integrations without QuickBooks Online
SurePayroll
SurePayroll is an online payroll processing company that provides small businesses an easy and affordable way to manage their payroll6.

Pros:
Affordable pricing6
Generous six months free trial
Support for household employees

Cons:
Limited integrations6
No time and attendance tools
QuickBooks Compatibility: SurePayroll supports integration with the current and two previous versions of QuickBooks7.

 

Rippling

Rippling is a full-service HR software solutions provider that can meet the needs of teams from two to more than 2,000 employees.

Pros:
All-in-one HR solution
Easy to set up
Highly customizable

Cons:
It can be pricier for essential payroll management
Requires a custom quote
QuickBooks Compatibility: Rippling integrates with QuickBooks, allowing for the automatic generation of a general ledger file that connects all your payroll data to QuickBooks8.

 

 

Paycor

Paycor is a great option for small- and medium-sized business owners who may have companies that are large enough to have a need for professional HR services9.

Pros:
Benefits administration at all levels
QuickBooks Online integration
Next-day or same-day direct deposit

Cons:
Additional filing fees for Core and Premium plans
Limited integrations without QuickBooks Online
In conclusion, each payroll service has strengths, weaknesses, and compatibility with QuickBooks. When choosing a payroll service, it’s crucial to consider your business’s specific needs. Whether cost, ease of use, particular features, or QuickBooks compatibility, the right payroll service can significantly impact your business operations.

 

 

Entrepreneurship: The Art, Science, and Process For Success 

Entrepreneurship: The Art, Science of and Process For Success Volume 4 is a collection of some of the most innovative minds. It is a best seller in the work-life balance category. The book shares secrets to financial freedom, unprecedented personal success, and unlimited human potential. This book will uplift, empower, and motivate you to take action to fulfill your dreams.

 

The majority of The World is Stuck in a Rut

 

Most people die long before they are buried. The majority of the world is stuck in a rut of life. They go to a job that isn’t fulfilling and associate with toxic people. They struggle with getting ahead and don’t know what to do next. This book offers principles you can use right away, but there is no magic formula for success. While this book is a best-seller and gives insights, strategies, and principles to achieve your true potential, it can only work if you commit to adopting the principles. The Art and Science of Success can help you take your life to another level. It may not happen overnight, but through continuous learning, you will get the change you need.

 

About The Authors

Entrepreneurship: The Art, Science of and Process For Success Volume 4 is a collaboration of 26 authors. The writers come from worldwide to share their wisdom and life experiences. Consider this book a success contract, and you are invited to invest in yourself and get a copy of The Art and Science of Success today. You may also be interested in Seven Pillars to Profit, a great companion book.

 

Knowing how to grow your business is one of an entrepreneur’s most important business skills. A company that isn’t growing risks reduced profitability or going out of business. A company that is growing can reinvest in the business and its people. This creates an environment where businesses and people constantly improve and produce better products and services. This article will discuss three concepts that will show how to grow your business:

 

1. Understanding Customers 

Building a successful business starts with thoroughly understanding your customer base and your specific market. The time you take to learn who your audience is and what they want will pay dividends for years to come. You should understand what their specific needs or problems are and be able to provide a solution for them. Creating value for your customer is a key tip for starting and maintaining a successful business.

 

Know The Marketplace

This is where understanding your market comes into play. Successful entrepreneurs have a thorough knowledge of their market and effectively apply this knowledge to increase their footprint and profitability. You need to ensure that the product or service you’re selling is something people actually want and need. Understanding your market also includes researching your competitor’s demographics, determining what your company does best, and focusing on that. Studying your customers and the marketplace puts you in the position to offer them something they cannot find anywhere else. This can be done through services that meet or exceed their needs or by providing affordable alternatives.

 

2. Access To The Right Team and Resources.

Businesses come in all shapes and sizes, so there’s no one-size-fits-all approach to growing a business. However, there are some basic things that all companies require to thrive: Building the right team around you is a critical factor in growing. Placing the right people in the right position is crucial but is not limited only to employees. This also includes the people who are advising you or who you have a synergistic relationship with, such as mentors, attorneys, accountants, business consultants & networking with other entrepreneurs in your industry, etc… The saying “it takes a village to raise a child” also stands true for “it takes a village to raise a business.” In addition to creating the right team, it is equally important to have access to the right “tools” to help build your company. For instance, it does not matter what industry you are in you should be making use of online tools like Google Sheets or Facebook Insights; media platforms like LinkedIn, Twitter, Instagram, Facebook, etc.

 

3. Have A Plan.

A key strategy in growing your company has a business plan. Your business should be designed to become more profitable while growing. An effective business plan should have details on your target market, product or service, and financial goals. Set realistic goals, but challenge yourself to improve. Keep track of ideas, projects, and key metrics and always look for ways to increase efficiency, i.e., outsourcing, automation, technology, etc.

 

Conclusion

To continually grow a company takes planning, discipline, and execution, among other things. Growing usually means increasing sales, raising prices, getting more customers, etc. But, it can also be done by acquiring another company in the same industry. A plumbing company might buy a smaller plumber company for its customers. Growth by acquisition is an excellent way to maintain steady growth. Every business owner has to create strategies that work best for their situation.  Be prepared to work harder and longer than you might think. Constantly exposing yourself to tips and strategies for growing your business will maximize your company’s success.

Small Business Mergers and Acquisitions

Small business acquisitions and mergers are one of the fastest, safest, and easiest ways for companies to grow. A well-managed acquisition strategy can help avoid waiting for organic growth and associated risks. It can be less costly than hiring new salespeople, higher advertising costs, equipment costs, and other expenses necessary to grow organically. The acquisition strategy is usually limited to large corporations and big businesses, but it works just as well or better for small businesses. An acquisition strategy allows any company to scale regardless of size or capital available. Every deal is unique and involves more than just capital. Deal-making requires creativity, flexibility, and understanding of the impact on your balance sheet. Profit and Loss and cash flow should also be part of the calculation in making an acquisition.

 

Some basic questions should be considered before making a business acquisition:

What is the ROI?

How easy is the new company to integrate into the existing enterprise?

How long would it take to grow to the same size without the acquisition?

Are strategic benefits like gaining skilled workers, customers, vendors, equipment, brand, etc.?

Are you able to create a proper integration plan?

What will be the short-term and long-term impact on financials?

 

Business acquisitions should be made without disrupting the target companies’ operations and processes, thus reducing the time to maximize profits. Making acquisitions is not hard, but it does take knowledge of due diligence and experience. It is a good idea to seek an intermediary or advisor to assist in the process. There may be other benefits, but the main reasons for acquisitions are access to new customers and revenue streams. Business acquisitions are one of the fastest, safest, and easiest ways for companies to grow. A well-managed acquisition strategy can help avoid waiting for organic growth and associated risks. It can be less costly than hiring new salespeople, higher advertising costs, equipment costs, and other expenses necessary to grow organically.

 

Small Business Mergers and Acquisition Strategy

The acquisition strategy is usually limited to large corporations and big businesses, but it works just as well or better for small businesses. An acquisition strategy allows any company to scale regardless of size or with limited. Every deal is unique and involves more than just capital. Deal-making requires creativity, flexibility, and understanding your balance sheet. Profit and Loss and cash flow should also be part of the calculation when making an acquisition.

 

The Two Major Benefits of Small Business Mergers and Acquisitions

Business acquisitions should be made without disrupting the target companies’ operations and processes, thus maximizing profits. Making acquisitions is not hard, but it does take knowledge of due diligence and experience. It is good to seek an intermediary or advisor to assist in the process. There may be other benefits, but the main reasons for acquisitions are access to new customers and revenue streams. Schedule a call with us if you have questions about small business mergers and acquisitions, click to schedule a call.

 

Small Business Marketing & Sales Strategy

Every business needs Marketing. Marketing is not sales, but you do need both for any business to survive and thrive. According to Wikipedia, marketing is the strategy that underlies sales techniques. I describe marketing as all of the activities that bring qualified buyers to your sales process. If you had an electronics store, your marketing would get qualified buyers to the store. Then your sales staff would explain the product’s features and benefits and close the sale. 

 

Marketing is a System

Marketing is a system that supplies a steady stream of qualified buyers or prospects to your sales process. I recommend using a Contact Relationship Management (CRM) if you’re not using one already. This description applies to sole entrepreneurs and large companies. You may be the same person doing multiple functions, or different departments may carry out this function. Parts or all of the functions may be outsourced. While the marketing function can be outsourced, management must have an intimate knowledge of how the marketing program works.

 

Marketing Shelf Life

No matter your marketing or how well it performs, its performance can fall off faster than you might think. Markets change, consumers change, and so should your marketing. Don’t make drastic changes without testing, but realize nothing in life is sure except change, and the rate of change will continue to accelerate. Moore’s Law says the number of transistors that can be put into a circuit doubles every two years. These same chips are powering the computers that are changing the business world and marketing. 

 

The Sales Funnel

Improve or create a sales funnel for your company. A sales funnel configured correctly will automate your marketing and help you scale your income automatically. Your sales funnel maps out a customer’s journey when purchasing your goods and services. The model uses the concept of a funnel because a large number of potential customers may come to the top of the funnel, but few end up making a purchase. Having just a few percent purchase your product is typical. The primary stages of a sales funnel are:

Awareness
Interest
Decision
Action

 

Small Business Marketing Help

Russell Brunson, the author of Traffic Secrets is an expert at building sales funnels without having to be a techie or hire experts. He is a big advocate of funnel hacking to perfect your sales funnel. Constructing a sales funnel is not difficult if you follow the steps. There is a lot of information on the internet that tells you everything you need to know about constructing or improving an existing sales funnel.

Small Business Assistance

 

Bizprofitpro offers small business assistance to help entrepreneurs plan, launch, manage, and grow businesses. We define the elements of companies by pillars. We identified Seven Pillars which are: Finance, People, Operations, Leadership, Change Management, Marketing, and Sales. We published a book on Amazon.com titled Seven Pillars to Profit – A Blueprint for Small Business Owners that offer insight into our business philosophy and the services that we deliver. We execute the best practices to grow any company.

 

All of our services are designed to increase revenue and profits in any business. Our services are designed to pay for themselves in cost savings or increased profits. We only recommend services that have an acceptable return on investment (ROI). We accomplish this by offering assistance in areas, which include small business advice, small business resources, and small business assistance. Here are our core services that are customized for your business:

 

Marketing

Search Engine Optimization SEO
Pay per Click Advertising PPC
Landing Page Development
Website Development
Logo Creation
Social Media
High Impact Marketing
Keyword Research
Google Analytics
Content Creation

Sales

Google Adwords
Microsoft Advertising (formerly Bing Ads)
Sales Funnel
CRM Training & Installation
Sales Training
Trade Shows
Business Presentations
Sales Calls

 

Finance

Accounting
SBA Loan Applications
Business Funding & Credit
Business Valuation

 

Human Resources

Job Descriptions
Staffing Solutions

 

Operations

E-Commerce Site Development
Benchmarking
Project Management
Business Coaching
Business Plans

 

We help businesses become more profitable by increasing revenue. We offer a free review of any area in which you are seeking help for your business. We recommend the best course of action that meets or exceeds your objectives. The sooner you take action to increase your profits the sooner you can start enjoying the benefits of more cashflow, more revenue, more profits, and less financial stress. Schedule a time at your convenience to discuss how we can start increasing your profits.

 

click here

 

Marv White is a Managing Partner at Bizprofitpro, a business strategy and exit planning firm. He helps entrepreneurs with small business assistance, raising capital, and improving financial health. He is also a best-selling author, speaker, and business coach.  

It’s more important to know how to assemble the perfect remote team. The argument for a complete in-house, in-office team of staff is becoming weaker because of COVID-19 and how businesses have adapted. Most tasks can be effectively outsourced to freelancers and dedicated companies, reducing costs and boosting flexibility. By identifying which of these tasks you want to outsource and investing in the tools to manage people remotely, you can build the ideal distributed team for your company.

Identifying Your Remote Roles

First, you need to decide which tasks within your company are most in need of outsourcing. These can be jobs beyond your skillset that you don’t enjoy or would simply benefit from professional expertise. The most important thing, however, is that freelancer roles are well-suited to remote work. Common examples include:

● Web & Mobile Developer – Coding is a foreign language to most people, which is why web development is one of the most popular jobs to outsource. Even if you use a user-friendly web builder for your website, a developer can use a specific coding language to personalize it beyond the basic templates, like CSS for Squarespace or PHP for WordPress.

● SEO Expert – High-quality SEO is one of the most reliable ways to drive traffic to your website. Not only does it increase conversion rates, but it can help establish brand awareness and credibility.

● IT Support – In-house IT support is a big expense that most businesses, especially smaller ones, don’t need. Remote support is the most cost-effective solution. You can expect to pay $60 to $85 per workstation per month for remote help desk packages, which include anti-virus, anti-spam, and remote access.

 

Freelancer, Employee, Or Company?

 

Once you have identified what jobs you want to outsource remotely, you need to figure out what model you will use. Your main choices are hiring a freelancer, hiring an employee, or hiring a company with its team of workers.

The trickiest decision is choosing between freelancers and employees. According to Forbes, freelancing works best for short-term projects, one-off jobs, and anything that doesn’t involve a 9 to 5 commitment.

However, this isn’t a hard-and-fast rule: for example, a personal assistant is a job you would usually associate with traditional employment, but you can hire experienced remote assistants who can do a similar job to a traditional assistant – fielding phone calls, managing data entry, arranging your schedule – but with much more flexibility.

As for companies, there are several situations in which they are particularly useful. For example, when it comes to marketing and branding, there are several benefits to hiring a team like Rogue Creatives. Not only do you get a fresh, outside perspective, but you can also rely on the creative talent of several experts without having to pay for each one individually.

Choosing The Right Tools

Once you have figured out who will comprise your remote staff, you must invest in the tools to manage them effectively. You will need:

● A way to communicate with them regularly. Email and Skype can work fine for individual freelancers, but for larger teams, you should consider a platform like Slack.

● A tool to keep track of invoices and payments, like a spreadsheet or, for more complex cases, some accounting software like FreshBooks, Intuit Quickbooks, or Xero.

● An established strategy for keeping track of their progress, whether it is daily updates or a time-tracking application.

 

Entrepreneurs need to be able to do whatever it is they do best. This means recognizing their blind spots and knowing when to delegate. You need to surround yourself with the best people, and the best people can be found all over the world. We are lucky enough to live in a globally connected world, where all of the world’s talent is accessible in a few clicks – take advantage of it!

 

Tina Martin is a Copywriter, Life Coach and author of IDEASPIRED. 

Small Business Coach

Our business is your profit. Our no non-sense business coach will be focused on increased profitability from day one. You can stop worrying about cash flow,  payroll, retirement, or personal expenses with your custom blueprint to achieve more profit. You will get the support and accountability you need to get more time and money from business ownership.  I am the author of Seven Pillars to Profit which is a blueprint for small business success and is the basis of this program. Get my book free by booking an introductory call so you can start getting results immediately. We don’t talk about theory, we talk about action and what you can do in hours and days to start earning more money in your business. Many things you can start in the next 24 hours with little or no costs and get immediate results.

Steps To Improve Your Business

1 – After you sign up, you get a link you can use for the next full year to schedule as many 15-minute Bizprofitpro Express Coaching™ sessions with me as you like.

2 – We start with a 30-minute introductory call to talk about where you are in your business, and what your goals are for the coming year. You will get more clarity and focus after the very first call.

3 – Then, during each subsequent 15-minute call, we’ll discuss your progress and agree on what you need to do next. We focus on simple action steps that lead to significant results. 

4 – After each call, I send you an email with a link to a recording of our call, your homework, and the link to schedule your next call.

5 – You can schedule your next session using my personal Coaching Calendar as soon as you’ve finished your homework. That’s our primary rule.

6 – You have one full year to get on the phone with me for as many sessions as it takes to get “Bizprofit Results” and reach your goals.

7 – You also get Unlimited email follow-up for a full year. If you have a question between calls, you can email me any time.

 

What Can a Business Coach Do?

• Increase your revenue without hiring new staff
• Get more sales from your current customers
• Increase your average transaction amount
• Create content for your B2B or B2C company
• Compete successfully with much bigger companies
• Get “unstuck” from a nagging business problem
• Any other business goal you have in mind – After you sign up, you get a link you can use for the next full year to schedule as many 15-minute Bizprofitpro Express Coaching sessions with us as you like.

Get The Results You Want

P.S  Our program is not for everyone as it is rigorous and demanding but it has to be to get the results you want. You will get a free digital copy of Seven Pillars to Profit just for booking an appointment. We go right to work on the free introductory call so you can start getting results from the first call.

Click to Schedule a Discovery Call 

 

 

Small Business Tips to Increase The Value of Your Company  

This article is written to increase the value of your company. Business owners can increase the value of their business by one to six times in twelve months. Most business owners have much of their net worth linked to their companies, which is often their largest asset. Increasing the value of your business can be the most effective way to create financial security and independence for you and your family. Maximizing business value is critically important, whether you are considering a transfer in the near future or years down the road. Public companies have a fiduciary duty to maximize shareholder value; small businesses should also have a duty to maximize the value of their companies for their own benefit.

 

The value of your business is a measurement of future earnings, assets, and risk. It’s no surprise that healthy companies have higher values in the marketplace. Most business owners focus on profits, as that’s what affords business owners an income; however, the real wealth of a business is in its valuation. The value of the business is the ultimate measure of the financial independence your company will afford you at the time of transfer.

 

Too many business owners focus singularly on profit and neglect the actions necessary to increase the value of their businesses. All too often this gets overlooked until it’s too late when the business must be transferred out of necessity. The business may transfer at only a fraction of its value had it been properly positioned and prepared or may never transfer at all. The U.S. Department of Commerce estimates that 3.6 million businesses are offered for sale every year. Only 250,000 of these businesses are actually transferred. Of the businesses that do transfer to new owners, 80% are sold at less than 50% of their real value.

 

The value of a business can vary greatly due to the illiquid nature of the market for private companies; and in part because of the necessary discretion involved in selling a private company. Unlike real estate, owners can’t put up a “for sale” sign and advertise their business. The business would likely suffer if competitors, customers, employees, and vendors learned that your business was for sale. If you follow just some of the techniques in this report, your business will be better positioned and prepared for a transfer whenever the time comes.

 

Some businesses may take years to prepare and position to reach a satisfactory value; so it is imperative to be as diligent about business valuations as you are about profits. The value of a company is a measurement of earnings potential, assets, enterprise risk, and other factors. It’s no surprise that companies with the greatest profit potential get the highest valuations in the marketplace.

 

Most owners’ focus on profits, as that’s what affords business owners an income; however, this report focuses on valuations as it usually receives little attention. The valuation of your company is the ultimate measure of how much financial independence your company will give you at the time of transfer. The value of a business can vary greatly due to the illiquid nature of the market for private companies. This is due in part to the necessary discretion involved in selling a private company, limiting the pool of potential buyers. Unlike real estate, owners can’t put up a “for sale” sign and advertise their business. The business would likely suffer if competitors, customers, employees, and vendors learned that your business was for sale. Transferring a business is a process that takes time. The time to start thinking about a business transfer is long before you have any thoughts of actually doing it. The consequence for not doing so can have enormous financial implications. Download the free report to quickly increase the Value of a company 1 to 6 times.

Business Growth for Small Business 

We help companies with business growth by generating more leads for clients’ products and services. We apply a 3x Sales and Marketing Tool to help companies exceed revenue targets and improve profitability. What worked a few years ago isn’t working today. We use a world-class state of the art marketing and sales system, so your business dominates your competition. We analyze your ideal client and understand what motivates them to buy your product or service. This allows us to create the blueprint that delivers steady leads to your business. Our 3x Sales and Marketing Tool is a customized strategy for your company. Our plan is designed to increase your revenue three times from where your business is today.

 

Factors Affecting Business Growth

Business growth requires an understanding of many factors, including your competition, customer acquisition cost, scalability of your product or service, your offer, and much more. Our tool is designed to focus on the factors that generate leads that convert into sales. You will be armed with the knowledge and strategy to dominate your competition.

 

“I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.” – Estée Lauder

 

Custom Business Growth Blueprint

We can create a custom blueprint for your business that generates more leads and more clients faster and more consistently.  We will design and deliver a custom plan to 3X your business at no cost and with no obligation. Every business will grow with our 3x Sales and Marketing Tool. The speed at which a company grows depends on many factors, including production, human resources, inventory, sales cycles, etc… Every business is unique, which is why every plan is customized for the company.

 

Business is Dying If Not Growing

Every business must be growing, or it’s dying. Business Growth requires more sales, and more sales require more leads. When your business can generate leads, you control your financial destiny. So many companies never figure this out, scrape by, and never stop struggling to get the financial freedom that entrepreneurship is supposed to deliver.

 

 

Contact Us For Business Growth

Contact us if you want to grow your sales and profits.  We are happy to execute your 3X blueprint, or you can implement the program and enjoy the benefits. You win either way! Click or call to schedule a free consultation for your customized  3X Sales and Marketing Tool today.

 

ENTREPRENEURIAL OPPORTUNITIES

Are you evaluating your entrepreneurial opportunities? If you are reading this message, I suspect the answer may be “YES!”  You are contemplating buying or selling a company or a big business decision. Maybe you’re contemplating starting a new business. These decisions are really big ideas to contemplate and ultimately will require a major life-altering DECISION on your part, a decision that may bring a whole slew of mixed emotions from excitement, uncertainty, fear, worry, and doubt. If you are contemplating moving forward with exploring these options around buying a business, selling a business, or any business decision, I urge you to keep reading. You may feel like you have been stalling out on the serious pursuit of these life-changing decisions. If you want to take charge of your life, make quantum leaps in your success, and finally see the results you are longing for, I want to introduce you to someone who can help guide you to making the right move.

 

 

Listen to this record several times over, but don’t just listen; really study it. You’ll be glad you did!

 

Is This You?

• You wake up each morning, and you don’t have that drive and enthusiasm to get out of bed…
• You look at areas of your life and are dissatisfied but don’t know how to change them…
• You know that you were meant for something different, something greater…
• You have a big idea that you have wanted to pursue, but you have no idea how to make it happen…
• You know what you want to be, do and have in your life but doubt you can get there…
• You have a burning desire to make a difference in this world and to be of service in some way…
• You are afraid or apprehensive about stepping up, playing it big, giving it your all, making that leap…

 

I suspect if you are still reading, one or more of the statements above probably resonates with you. If you find it difficult to move forward with a decision to buy or sell a company or make a big business decision, we can help you get unstuck. We have a program that is a time-tested blueprint that allows you to access the untapped potential. Our experience with process improvement, systems analysis, technical and professional training, and organizational leadership brings a diverse skill set that effectively understands business challenges and opportunities.

 

If you want serious results in your life, if you desire to take that leap and buy that dream business or sell your company to pursue a new path, you need to ignite the change where your results are created in the first place. You need to change your mind! I invite you to schedule a Free Discovery Call and explore how you can get the results that you truly desire as you navigate the business buying or selling decision. Our services will set you up for phenomenal success and quantum leaps in your results. Click here for a free consultation.

 

The Tipping Point

Sledge Hammer Versus Smartphone

 

Blood, Sweat & Tears

 

Turning Point

 

Getting What You Deserve From Your Business

 

Marv White is the Managing Partner at Bizprofitpro and the author of Seven Pillars to Profit: A Blueprint for Small Business Success.  He holds a BS in Chemical Engineering with a minor in Economics. He has owned and advised numerous businesses, including start-ups, sole proprietorships, and large enterprises. He firmly believes that entrepreneurs and business leaders are special people who see the world as it can be and not as it is. Marv White has published over 150 articles about small businesses and related topics, including business exit strategies, growth by acquisition, and other issues.

 

Staying on top of your business and its growth doesn’t have to be such a grind. It may feel satisfying to work more hours than anyone else, it really may not be necessary. Here are five things you can do to grow your business without burning any midnight oil. In fact you may be done by lunch.

1. Stay in touch with your clients – The best way to systematically contact your clients is using some kind of contact management system. Salesforce.com is the leader in contact management software, but there are many great alternatives if you don’t want to go with salesforce.com Infusionsoft.com, SAP.com, NetSuite.com, Zoho.com are alternatives. A CRM system systematically places prospects or leads into your sale funnel and you scheduled events like phone calls, meetings, visits and proposals so you can organize a great many clients at different stages of your sales funnel.

2. Maintain social media presence- Whether you like it or not, social media is a part of every business and you need to be a part of it. Some businesses like retail may be able to sell using social media, but many won’t be able to sell due to complexity of the product or service or the audience may not be decision makers, etc… However, the benefits may come in the form of brand awareness, authority, or trust factor to name a few. Social media is an investment that may take several months or years to directly benefit, but the alternative is to be at a distinct disadvantage to those businesses that made the investment. There are a countless number of social media tools but Hootsuite.com, SocialOomph.com, SocialMention.com are popular tools that many businesses use to manage social media. These tools allow for automation and research to make social media quick and easy.

3. Schedule networking- Social media has its place, but there will never be a substitute for face to face interaction. Schedule yourself for at least 2 local networking events per month or more depending on your industry and your results. These websites make it easy to pick events that will get your business the biggest boost. Meetup.com, Eventbrite.com, Facebook.com, Netparty.com, Twtvite.com, and eventful.com to name a few. Remember “your network equals your net worth”.

4. Find new leads – For any business to thrive it is imperative that you are constantly getting new customers to continue to grow your business. Every business should have a systematic way of getting new leads so that your sales funnels will continue to develop new customers. Finding leads will require different activities depending on the industry that you are in. Retail may rely heavily on advertising while a manufacturer may rely on trades shows. BJ’s Wholesale Club gives free in store samples to push certain products and I have more than once taken the bait and put something in the cart that was a direct result of the free sample. Find what works for your business in systematize it and do it regularly.

5. Stay up to date with technology – Technology is changing at hyper speed. Understanding and applying technology in your business will allow you to spend less time doing critical tasks that are required for a healthy business. Technology like gotomeeting.com or join.me allow remote collaboration with colleagues, customers, and prospects, etc… Google Drive, Dropbox, Evernote.com allow you to organize information and share with whoever you like as needed. These are just a few technology offerings that can make your day much shorter while making more profit. The biggest change to growing your business in less time is changing your mindset… Approach your day as you only have 4-6 hours to get everything done. Work has a way of filling up every available moment with mental and physical exhaustion marking the end of the day. This is unproductive and no fun compared to accomplishing planned objectives that are strategic to profits and the lifestyle you want to live. Start this change today by going to your calendar and scheduling less hours until your down to 6 hours or less.

The 6 Essentials of SEO for Small Business

 

1. What is SEO for Small Business, and how does it work?

SEO is a remarkably powerful form of marketing. It affects your business’s overall success, including lead generation, brand awareness, credibility, and so much more. SEO is simply an abbreviation for “search engine optimization.” The term is used to describe how search engines (i.e., spiders) view your website and how they can be managed to enhance your online visibility and position you higher in searches. One of the most efficient ways to achieve this is by using a website search engine optimization (SEO) campaign. SEO, or Search Engine Optimization, is not only one of the most powerful forms of marketing but also the most effective way for your business to reach customers because it’s based on extremely simple principles.

 

2. What are the benefits of SEO for small businesses?

SEO is one of the most powerful forms of marketing for small businesses. SEO helps you get more customers and generate more leads. SEO also helps you get more traffic and converts more visitors into sales.
The benefits of SEO for small businesses are many:

a.) You can increase your traffic by creating a solid online presence.
b.) You can drive more visitors to your website by offering a unique product or service that will be of interest to them.
c.) You can improve your conversion rate by improving the quality of your content.
d.) You can drive traffic to your website through search engine optimization. This makes it easier for people to find what they are looking for and, ultimately, they will come back again when they need it again.
e.) You can increase awareness, which leads to sales, which makes you a stronger brand with better customer loyalty and, ultimately, greater profits than if you were not using SEO in the first place.

 

3. How can small businesses improve their SEO?

Your website is the most important piece of your online marketing strategy. Without it, you’ll have difficulty getting visitors to take action. The best way to improve your SEO is to find out what search engines are looking for when they type in your terms and make your webpage match their expectations. First, you should learn how your site ranks on major search engines like Google, Bing, and Yahoo. Semrush.com is one of many tools you can use for keyword research.  In addition, make sure you use descriptive keywords when possibly using industry-specific terms like “online marketing software,” “e-commerce store management software,” or “web hosting services.” 

 

4. What are some of the most common mistakes small businesses make with their SEO?

SEO is one of the most powerful forms of marketing for small businesses. It’s a proven route to success, but it’s easy to make mistakes with SEO. I recently spoke with one of my clients about their SEO strategy. Their list had over 20,000 keywords, and they only used 10% of them on their website. While using all that keyword-rich content was wonderful, they missed out on other opportunities due to poor keyword choice. They’d only been using SEO for a few months and didn’t know that you can significantly improve search rankings by making your content more accessible via the user interface.

 

5. What are the future trends for SEO?

SEO is one of the most powerful forms of marketing for small businesses. SEO is a key element in a company’s overall marketing strategy and can be highly proportionate to (a) the money spent on advertising, (b) the number of clicks that a particular page receives, and (c) how long a page stays on a particular search engine result page.

 

 

Factors Affecting SEO for Small Business

Regarding SEO, many factors determine how well your business will fare. The first and most important factor is where your business is located concerning search engines. If you are placed at the top of Google’s results, you will receive more traffic than you would if you were at the bottom. The second major factor is how long visitors stay on your website. The longer visitors stay on your website, the more time they spend viewing your site and the more time they spend researching products or services that interest them before making their final decision to make a purchase.

 

Reducing Costs With SEO

Therefore, SEO helps reduce costs and increase sales by providing visitors with more valuable content that can be retained for longer periods. The third factor affecting results from SEO is what keywords are used when searching online for specific products or services. For example: “redhead hair extensions” may not rank high for certain searches because only one keyword phrase may be used in such searches, whereas “natural redhead hair extensions” may rank high but not be used in such searches because two keywords phrases may be used instead: “hair color red” and “platinum blonde hair extensions.”

 

Factors Affecting SEO Results

The fourth factor that affects results from SEO is whether or not users have chosen to link back to your site from their websites or blogs. If users have linked to your site from their websites or blogs, their visits will affect which pages rank higher for certain keyword phrases. Lastly, it also affects how much traffic you receive from search engine crawlers. These crawlers collect data about search engine behavior rather than searching queries and are, therefore, less likely to return any false results when resolving queries.

 

6. How can small businesses make the most of their SEO investment?

SEO is one of the most powerful forms of marketing for small businesses. You can improve your search engine ranking through SEO by targeting keywords such as “SEO” and “small business.” SEO is a great tool for increasing traffic to your site, whether it’s from Google, Yahoo, Bing, or another search engine. You can increase your rankings in several ways, such as using meta keywords, optimizing your site for Google and using SEO Tools to increase rankings on Google.

 

Conclusion

Search engine optimization (SEO) is optimizing your website for search engines. You should know how it works because it helps you rank higher on search engines. This allows you to gain more customers and make more money. It also increases the value of your business. Schedule a call today if you would like to learn how to grow your business using SEO.